Ebook Smart Strategy By Richard Koch

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Smart Strategy By Richard Koch

Ebook Smart Strategy By Richard Koch

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Sales Rank: #2620185 in Books
Published on: 2008-04-21
Original language: English
Number of items: 1
Dimensions: 8.30" h x .60" w x 6.90" l, .85 pounds
Binding: Paperback
238 pages

From the Inside Flap
Smart books are essential primers to the key issues facing business people. they are practical and action-oriented, providing instant knowledge for ambitious and information-hungry professionals who want to make a lasting impression throughout their career. smart books are designed to give killer approaches to key business subjects, and deliver sound principles in a style that is both informative and has attitude. They are the perfect resource for time-starved business people everywhere!

Each smart book contains icons, features and signposts to help you quickly use the ideas in your career and business:

Smart things to Say
Gives you inside tips and tricks
Smart Quotes
What the experts say
Smart People to have on Your Side
Make friends with the gurus
Killer Questions
Ideas to make your colleagues jump
Smart Voices
real people from smart companies
Smart Answers to tough Questions
Help you stay out of trouble and ahead of the game

From the Back Cover
Everyone knows that strategy is the cornerstone of any business. But very few people know how to make it work for them. What do smart people know about strategy that the rest of us don't? How can we learn from the best and apply the lessons for ourselves?

If you want to really understand business strategy, you've picked up the right book. Smart Strategy is a distilled summary of everything you always wanted to know about strategy. It shows you how to:

Understand and implement a strategy
Avoid the pitfalls
identify your real competitive advantage
Keep your strategy focused
Create a winning strategy for any size of company
Become the strategy champion in your organisation

Smart Strategy gives you everything you need to devise a great strategy and keep it on track. Watch your sales grow and your company take off!

About the Author
Richard Koch is an investor, author, consultant and entrepreneur. He has created and transformed businesses worldwide and is the author of numerous best-selling books including Breakup! When Larger Companies Are Worth More Dead Than Alive, The Third Revolution, The 80/20 Principle and Moses on Leadership.

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